- BRANDED CONTENT
Nikkei Advertising Award Grand Prize
WHAT WE INVENTED
Supporting advertisements for the Tokyo 2020 Olympic and Paralympic Games were displayed twice, before the opening ceremony and after the closing ceremony. The message, "Your support is needed for this challenge". message encouraged not only the athletes and volunteers, but also people around the world who are confronting the unrest that is sweeping the globe, as well as the readers. The closing speech is a "Thank you" message from Nomura employees. In contrast to the blue sky of the opening speech, the sunset over the National Stadium, which symbolizes the Tokyo Olympics and Paralympics, makes the closing speech a refreshing expression.