NEWS

NEW INFORMATION

“My Personal Best” Wins Bronze at Asian Advertising Festival AD STARS

Awards

DETAIL

At AD STARS, an Asian advertising festival held in South Korea, “My Personal Best,” planned and produced by ENJIN TOKYO, has won a Bronze award in the Film Craft category. This achievement follows its previous win in the Branded Content category at ADFEST, one of Asia’s largest advertising festivals.

With the goal of “surpassing oneself,” this documentary follows seven individuals from diverse backgrounds as they challenge themselves to beat their own personal bests. The cast includes Rio Olympics bronze medalist Natsumi Hoshi, an elementary school student on the verge of giving up, a senior over 70 still striving to improve their record, and an individual with disabilities seeking to expand their possibilities.

▼ My Personal Best | Nomura Holdings 

Additionally, ANA’s overseas promotion “IS JAPAN COOL? DOU” won Crystal awards.

<AD STARS 2018 Award Results>

▼ My Personal Best
・Film Craft: Direction – Bronze

■ ENJIN TOKYO Staff
Creative Director / Planner: Shiro Nomura
Copy Writer: Mitsuhito Sato

▼ IS JAPAN COOL? DOU
・Interactive: User Experience (UX) – Crystal
・Interactive: Use of Web Platforms – Crystal
・Interactive: Corporate / Institution – Crystal
・Film Craft: Visual Effects – Finalist

■ ENJIN TOKYO Staff
Creative Director / Planner: Shiro Nomura
Communication Designer: Yuya Yamazaki

▼ YOUSTAGRAM
・Promotion: Use of Promo & Activation – Finalist

■ ENJIN TOKYO Staff
Creative Director / Planner: Shiro Nomura
Producer: Jun Arikawa

▼ About AD STARS http://www.adstars.org/adstar/main/AdstarMainView.do AD STARS (Busan International Advertising Festival) is an international advertising award dedicated to sharing creative solutions that change the world. Open to entries globally, not just from Asia, the 2018 competition received over 20,000 entries.