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WHAT WE INVENTED
MOS FOOD SERVICES Hajikeru Ebkikatsu
Release of a new TV commercial for MOS Burger’s “Hajikeru Ebikatsu” version. Introducing to the “Ebtikatsu” menu is a limited-time offer of “Basil Mayo Ebikatsu Burger made with domestic basil.” In order to invite people to enjoy MOS’s Ebikatsu with an even more plump and crunchy texture, a catch copy “Hajikeru Ebikatsu” (bursting with plump fried shrimps) was developed and used in the commercial featuring the sizzle of a plump and crunchy shrimp burger.





