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WHAT WE INVENTED
Release of Mos Burger new TV commercial, “Teriyaki wo Koeru” version
Mos introduced, “Shin Tobikiri” series using 100% domestic beef patties this year. The second of the series is “Shin Tobikiri carefully made Torottama Teriyaki -Hokkaido Cheese-” a limited period offer using a special teriyaki sauce adding a stronger flavor to Mos original Teriyaki sauce. With a catch copy, “Mos Teriyaki surpassed by Mos,” it communicates the superior deliciousness not only to Mos fans but also to burger fans throughout Japan. (May, 2024 campaign)






