The project “Sessions without borders,” a collaboration between the live communication app “Pococha” (operated by DeNA Co., Ltd.) and Yamaha Corporation, planned and produced by ENJIN TOKYO, has won awards across six categories—including Gold, Silver, and Bronze—at the 2026 Clio Music Awards.

■ Awarded Work
Pococha × Yamaha | with imase “Sessions without borders”
Special Page: https://friendly.pococha.com/minna-no-ensoukai
Special Movie: https://youtu.be/KgWro8Uozyk?si=5veBIungkVn1EryD
Making Movie: https://youtu.be/kzHew4diJEQ?si=ykhZsy8qpLva0Bjw

■ Award Categories
・Gold: Branded Content & Collaborations (Events/Activation)
・Silver: Branded Content & Collaborations (Use of Artists, Talent, & Influencers)
・Silver: Music Marketing (Events/Activation)
・Silver: Music Marketing (Use of Artists, Talent, & Influencers)
・Bronze: Branded Content & Collaborations (Branded Entertainment & Content)
・Bronze: Music Marketing (Brand and Artist Collaboration Integrated Campaign)

■ ENJIN TOKYO Staff
Creative Director / Chief Creative Officer: Shiro Nomura
Creative Director + Copywriter: Keisuke Kamiya
Producer: Daisuke Chiba
Producer: Koki Hoshino
Producer: Risa Miyakawa

▼ You can view the details at the following URLs:

＜ENJIN TOKYO Works＞
https://enjintokyo.com/en/works/imase-pococha-yamaha/

■ About Pococha × Yamaha | with imase “Sessions without borders”

This project was an unprecedented undertaking featuring a grand orchestra of over 120 participants—recruited from the general public, including music streamers (Livers) and musicians—performing a live session of the song “FRIENDS!!!,” written specifically for this campaign by the new-generation artist imase.

Based on the concept “Together, music comes alive,” performers gathered from across Japan, from Aomori in the north to Kumamoto in the south. Transcending generations, genres, and experience levels—ranging from children with just 1.5 years of piano experience to professional musicians—they delivered a breathtaking performance that embodied the power of music to “cross boundaries.”

Pococha realized “Sessions without borders” through this collaboration with Yamaha, resonating with a shared desire to support everyone who enjoys playing music. To ensure participation for people of all skill levels, the project utilized innovative technologies provided by Yamaha.

Specifically, the “Score Difficulty Adjustment Technology” used AI to generate piano scores at four different difficulty levels, providing sheet music tailored to each individual’s proficiency. Additionally, during the practice period, the project utilized “SYNCROOM®,” a service enabling low-latency, high-quality remote ensembles, to create an environment for remote practice across distant locations.

＜Clio Music Winners Page＞
Sessions without borders
https://clios.com/winners-gallery/details?id=203443

■ About Clio Music Awards The Clio Awards is one of the world’s top three advertising awards, alongside Cannes Lions and The One Show. It is an annual award program judged by an international panel of advertising experts, recognizing innovation and creative excellence in advertising, design, and communication. Clio Music was established specifically to honor the power of music to connect brands and consumers. It recognizes outstanding work in artist self-promotion, music marketing, brand collaborations, and the use of music in advertising. 
https://clios.com/music/